Commission-Free Booking Platform for Thyme & Table Restaurant Group
A four-location Edinburgh restaurant group was paying £900/month to a third-party booking platform and losing their customer relationships in the process. We built a commission-free custom booking system — paying for itself in month one.
The Challenge
Thyme & Table was using a popular reservation platform that charged per cover on top of a monthly fee — totalling £900/month. The platform owned the customer data, so the restaurant couldn't run loyalty promotions or follow up after visits. No-show rates sat at 18% with no way to take deposits.
Our Solution
We built a custom booking platform where guests reserve a table across any of the 4 locations, selecting time, party size, and dietary requirements. The system takes optional deposits via Stripe to reduce no-shows, sends automated confirmation and reminder emails, and captures every customer's details into the restaurant's own CRM. Managers can view occupancy, manage walk-ins, and block dates from the back office.
Tech Stack
Service
Web Development
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Get in TouchThe Outcomes
Saved £900/month in platform fees — paid back in month one
3,200+ bookings processed across 4 locations
No-show rate reduced from 18% to 6% via deposits and reminders
Customer database of 5,800 diners built in 6 months
“We used to send our customers to a third-party platform and lose them forever. Now they're ours — we know what they order, when they visit, and we can actually reach them.”
Fiona McAllister
Owner, Thyme & Table
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