Commission-Free Booking Platform for Thyme & Table Restaurant Group
Web Development Thyme & Table United Kingdom

Commission-Free Booking Platform for Thyme & Table Restaurant Group

A four-location Edinburgh restaurant group was paying £900/month to a third-party booking platform and losing their customer relationships in the process. We built a commission-free custom booking system, paying for itself in month one.

Overview

The challenge

Thyme & Table was using a popular reservation platform that charged per cover on top of a monthly fee, totalling £900/month. The platform owned the customer data, so the restaurant couldn't run loyalty promotions or follow up after visits. No-show rates sat at 18% with no way to take deposits.

Our solution

We built a custom booking platform where guests reserve a table across any of the 4 locations, selecting time, party size, and dietary requirements. The system takes optional deposits via Stripe to reduce no-shows, sends automated confirmation and reminder emails, and captures every customer's details into the restaurant's own CRM. Managers can view occupancy, manage walk-ins, and block dates from the back office.

Tech stack

Next.js.NET C#PostgreSQLStripe

Service

Web Development

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Results

The outcomes

Saved £900/month in platform fees, paid back in month one

3,200+ bookings processed across 4 locations

No-show rate reduced from 18% to 6% via deposits and reminders

Customer database of 5,800 diners built in 6 months

We used to send our customers to a third-party platform and lose them forever. Now they're ours, we know what they order, when they visit, and we can actually reach them.

Fiona McAllister

Owner, Thyme & Table

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